Here's how CNN reported the premiere of "The Undefeatd" in Atlanta suburb Kennesaw, GA:
The distributor of the Sarah Palin biopic "The Undefeated" is expected to announce details of a wider run after a 10-city opening over the weekend.- JP
The film's distributor, ARC Entertainment, said the film averaged $5,000 per screen Friday and Saturday night, with sold-out screenings at several locations. ARC Entertainment said in a statement "... with the strong initial showing, the film is going to a wider release footprint later this month."
"Incredible. ... Inspiring" was how viewer Casey Cunningham described the film after the sold-out 7 p.m. showing at the AMC Barrett Commons in Kennesaw. Groups were organized via social media to support the opening, with some attendees driving from neighboring states.
The auditorium was packed with Palin enthusiasts who frequently applauded lines the former Alaska governor delivered on screen, giving the screening the feel of a political rally.
The director, Stephen K. Bannon, a conservative auteur in the mold of Michael Moore right down to the New Balance sneakers, attended the screening and told CNN that he hopes to expand to more screens, but that decision would have to be made by theaters and the distributor after returns from the current release are counted.
Regardless of the its performance in theaters, Bannon vows that all Americans will have the chance to see the movie and that it will be available by pay-per-view and streaming video, as well as a DVD deal with Walmart.